Keeping it under wraps!
As so many years of planning and attention to detail had gone into the design and production of this new, Super 3 Morgan motor car, it was only fitting that its launch should be treated with the same care.
No musty old dust covers for these beauties! Morgan came up with a fabulous repeat pattern design especially for this event. Created in three colourways to match the paintwork of the three display models at the launch party, the design included detailed marks reflecting the car emblem.
We were delighted that Morgan’s first thought was to call on The Silk Bureau to print the drapes for the launch of their new Super 3 car.
For us, the invaluable technical expertise and outstanding quality of print and finish ensures The Silk Bureau are our go-to supplier for all our high-end printed fabric special projects.
Our Poly Satin was the perfect choice for this project. With a weight of 110gsm, it has a fabulous drape. The shine of the satin finish also helped to emphasise the hidden shape of the new cars. As the spotlights picked up all those curves, it offered a tantalising tease to the invited press and audience. A truly luxurious cover for a luxury product!
Presented by Jonny Smith.
See all three colourways of the car drapes and watch the reveal of the new Morgan Super 3.
Host Jonny Smith was joined by Steve Morris (Chairman & CEO), Jonathan Wells (Head of Design) and Toby Blythe (Head of Marketing) to provide further insight into the Super 3. Following the unveiling, guests had the opportunity to get up close and view the three launch cars in more detail.
Did you spot the pocket squares in the breast pockets of the presenters?
Now that’s attention to detail!
© The Silk Bureau Limited 2024
The processes involved in digital textile printing causes the original fabric to shrink. If you are printing scarves, the size of the finished product will be important to you. For example, if you have square artwork, you will be expecting your finished scarf to be square!
To get the printed fabric closer to the size you need, all fabric intended for scarves must go through an extra step to reshape it. Please allow extra time on your deadlines to allow for this process.
Let us introduce you to the …
The stenter is an enormous piece of machinery that has many uses, including coating our fabrics and reshaping scarf orders.
After travelling through a solution to soften the fabric, it then passes over a flat bed, gripped on the selvedge edges to pull it back into shape.
It’s a long and precise process that needs to be carefully monitored.
If you have selected to use our hemming service, we will check the stentered fabric for you before we begin to finish your scarves. If you are not using our service, it’s up to you to check the size BEFORE you cut out the individual scarves from the fabric length. We cannot re-size after your scarves have been cut out.
